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Welcome to The Thought Factory

We are an independent, multicultural FMCG marketing agency established in the UAE since 2001, providing services for our valued clients all across the GCC.

BTL consultancy in Dubai

We Are The Thought Factory

At The Thought Factory, our mission is to elevate FMCG brands by not only meeting but exceeding the expectations of the ever-discerning consumer.

We by conventional approaches, immersing ourselves in the dynamic world of fast-moving consumer goods to curate experiences that attract, resonate and motivate.

Our team of seasoned professionals brings a wealth of experience to the table, combining creativity, insights, and cutting-edge technology to weave compelling narratives for our clients.

We take pride in pushing the boundaries of conventional thinking, adopting a no-holds-barred attitude that infuses our work with a distinctive flair.

Our commitment to staying at the forefront of industry trends allows us to provide our clients with strategies that are not only innovative but also deeply rooted in an understanding of consumer behavior and market dynamics.

We don't just create plans; we craft blueprints for success that are as dynamic as the market itself.

A cornerstone of our approach is a consumer-centric philosophy. Through in-depth analysis and a keen understanding of consumer psychology, we ensure that every interaction with the brand is a meaningful one.

From digital platforms to real-world experiences, we orchestrate seamless, multichannel engagements that leave lasting impressions.

We integrate eco-friendly practices into our strategies, aligning our clients with the growing demand for socially responsible products and initiatives.

Where possible, we would seek to contribute to a positive and sustainable impact on the world.

Trusted by Regional Leaders

Empowering Brands. Engaging Customers.

Empowering Brands. Engaging Customers.

The Thought Factory was established in the year 2001 by Ms. Sukaina Jagad.  With over 20 years in the business and over 5,000 successfully delivered projects to its name, The Thought Factory is one of the leading FMCG marketing agencies in the UAE.

What started as a small events management agency has evolved into a market leader in the FMCG domain and related areas, with over 600 employees across the group.

We have a tremendous track record in strategy, innovation and execution for both growing and established FMCG brands.

Industries we serve

Boasting experience with over 100 clients in the Middle East, The Thought Factory is undoubtedly amongst the leading marketing agencies in the region offering specialized services in various domains such as:

Events Management

Events Management

Activations & Promotions

Activations & Promotions



Digital Marketing

Digital Marketing

Your Partner in Growth

Since its inception in 2001, The Thought Factory has managed to deliver great results again and again.  We help our clients to understand their market and customers better, so that they can build powerful brand stories and deliver them to the right audience in the most effective way possible.


Years of Experience


Clients in the Middle East


Projects Executed

Join Our Team

At The Thought Factory, we're looking for creative minds and passionate people who are hardworking and eager to learn.  If you are someone who thinks outside the box then please get in touch!

Get in Touch

Contact us if you have any questions or concerns.